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OD Social Net focuses on eyecare marketing online
Eyecare Marketing Step by Step ODSocialNet works for Eyecare Providers to help them market their practices.  Before we go further, here are the results of a survey of 40 Optometry practices. It turns out that 33% did not have a website. Of those with sites, 45% lacked any social networking links. Among those with at...
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Direct mail lives with profitable ROI
Direct Mail Is Alive By: Jim Shumate Direct mail is alive although it is losing favor with a lot of internet oriented marketers.  Why?  Because  it does not have the same pull it once did.  Is it because it stopped working or because the ROI isn’t there?  Or is it just an emotional race to...
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