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Management
Sales effectiveness proces, sales management
Sales Process Making Your Sales Process More Effective Sales effectiveness is key to building your sales revenues. And most successful companies build and follow a systematic sales process. The process is constantly refined until you are operating at peak efficiency.  The more efficient the process, the more effective the sales team becomes. At the end of the day, profits stem from the success of your sales...
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Niche marketer Florida Jim Shumate marketing consultant
Marketing Drives Your Business Growth Machine Marketing makes your business go, that’s a fact.  But it is more than brochures, websites and pretty graphics. Simply put, your marketing provides leads that sales closes. In fact, it is the start of how the whole selling process works. The process involves every person in the company, from the CEO to the newest hire. Niche Marketer...
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Sales training
Improve Sales Results with DISC Understand how your DISC behavior type and your customer’s DISC interact can start to help improve sales results. What is DISC? Basically, its about communication as is sales.  Your DISC is defined by your personal mix of Dominance, Influence, Steadiness, or Compliance behaviors. Your own personal behavior soup, if you wish. We are all different....
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Hit your target market bullseye
Testing and Measuring Business coaches use the term testing and measuring frequently. This practice forms an essential part of ongoing mentoring programs with clients. What are we talking about anyway? It’s really quite simple. We don’t realize it but we test everything in our daily lives. You always take a new car for a test...
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Direct mail lives with profitable ROI
Direct Mail Is Alive By: Jim Shumate Direct mail is alive although it is losing favor with a lot of internet oriented marketers.  Why?  Because  it does not have the same pull it once did.  Is it because it stopped working or because the ROI isn’t there?  Or is it just an emotional race to...
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The DISC style behavior wheel
Your DISC Style The DISC wheel lets you see your DISC style and how close or far you are from the other behavior styles.  This is especially useful when selling a product or service. We like to tell our High I sales people to prepare for their worst nightmare, the High C buyer.  If they can...
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DISC High D is Dominating
Dominating is the DISC High D If you are a DISC High D, you are probably going to skim through this page. After all, time is wasting, there are decisions to be made, and things to get done. The ultimate extroverted, task driven type, High D’s are results oriented, bottom line organizers. Also, they are...
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Niche marketer, marketing mechanic, business alignment
Medical Marketing Consultant If you are looking for help marketing your medical product or service, give me a call.  Whether medical device, pharmaceutical, capital equipment, disposable products, or services, I can help. Product Management My experience in smaller firms and start-ups exposed me to all facets of running a device company. Included were better packaging...
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Customer Relationship Management CRM Salesforce.com
Salesforce Training Salesforce is a great tool provided you train your people. Customer Relationship Management When you first told your sales staff and customer service team you were going to use a Customer Relationship Management (CRM) system, what was their collective reaction?  My experience is that there is a lot of negative body language like...
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Managing time, people, and sales
Sales Management Sales management is a discipline.  One of my early tests was how would I manage a district sales force of ten people? Typically, there is a super star, some good performers and fair performers. What would you do with this group assuming one super star, 6 good performers and three fair performers? When...
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